Sunday, 10 November 2019

Dhofar Automotive Hosts Jeep Ladies Open Day

Why should boys have all the fun!

Dhofar Automotive recently organised a Ladies Open Day event in collaboration with The Guide Oman, well-known organisers of local desert adventures. The event provided attendees with updates and details on the Jeep brand and its various models which are renowned for their outstanding capabilities and performance on all terrain. The attendees were also introduced to the latest range of Mopar accessories showcased during the event. The sales team of Dhofar Automotive were also present to answer any queries the attendees might have had, alongside the talented team from The Guide Oman, who recounted their experiences at the event. Furthermore, attendees were invited to take part in the ‘Ladies’ Desert Safari’ organised by The Guide Oman in collaboration with Dhofar Automotive.

Commenting on the event, Biju Luckose, the Marketing Manager of Dhofar Automotive said, “Jeep vehicles having reinforced everyone’s trust in the brand. We at Dhofar Automotive are proud of the large female customer base here in Oman, especially for Jeep, many of whom are also Jeep Wrangler Owners and off-road enthusiasts. We organised this event to encourage ladies to experience driving on sand dunes and discover the unique capabilities of various Jeep models. This has reflected positively on the participation in the adventure series organised by The Guide Oman, who have excelled in setting up wonderful events over the course of several years.”

From her side, Rebecca Mayston, Manager of The Guide Oman, said, “The open day organised by Dhofar Automotive has contributed to the increase in the number of participants in the desert safari adventures. We are delighted to have been a part of this amazing event in collaboration with them and look forward to organising similar events that they may have in the future.”

As the undisputed off-road champion and a unique vehicle for everyday urban adventures, the new generation of the iconic Jeep® Wrangler offers excellent levels of comfort and superior driving dynamics. From the roughest terrain to city streets, the all-new Jeep Wrangler is perfectly at ease, and delivers a more modern design, that stays true to the original, combined with more open-air freedom and advanced technology features in terms of safety and connectivity.

The fourth generation Jeep Wrangler is offered in three different trim levels: Sport, Sahara and Rubicon - all available in two- or four-door configuration.

Biju added, “With strong off-roading heritage, the Jeep has become synonymous as the original SUV with class-leading capabilities, craftsmanship, and versatility, perfect for people looking to undertake incredible adventures. The great feedback received from passionate owners of the Jeep vehicles reinforces the great position that the leading brand holds in their hearts. On behalf of Dhofar Automotive, I would like to thank all the attendees for accepting our invitation and joining us at this Jeep event.”

For more information on Dhofar Automotive visit or call +968 2452 4530.